The SEO blog

Practical guides on keywords, technical SEO, content and writing with AI. No jargon, no padding.

What you'll find here

Short, practical articles about the things the tools on this site check: titles and descriptions, headings, internal links, schema, site speed and sitemaps. Each one aims to answer a question properly and then stop.

Want to try something as you read? Every guide links to the tool that does the job.

Topics we cover

  • On-page basics: titles, descriptions, headings and images, the things an audit checks.
  • Keywords and writing: choosing a phrase, using it naturally and keeping the text easy to read.
  • Technical SEO: page speed, sitemaps, robots.txt and broken links.
  • Structured data: what schema markup does and when it's worth adding.
  • Using AI sensibly: where it saves time in SEO work and where it shouldn't be trusted.

Frequently asked questions

How often do you publish?

New articles are added when there's something useful to say, not on a fixed schedule.

Can I suggest a topic?

Yes. Send your idea through the contact page.

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